Updating LMU's multi-sport arena to match the new brand and beauty of its surroundings in the hills of western Los Angeles and amplifying that passion of everyone on the court and in the stands.
LMU Lions Gersten Pavilion
“They have been a tremendous asset to LMU and enhanced our facilities and brand. They have a very personal approach, thoroughly understanding your school’s brand principles, and working within those parameters to create awe-inspiring designs.”
- Craig Pintens, Athletic Director, Loyola Marymount University
The remodeled facade of the team store for the game-day pop-up shop and team apparel display, added a new level of excitement and engagement for fans attending games.
A memorable feature of the facility is its 50/50 split color palette displaying bold painted design schemes that leans into the pavilion’s architecture yet relates to LMU’s visual language.
Gersten Pavilion Court Timelapse
A larger than life custom trophy case, strategically placed in the lobby showcases LMU's athletic achievements along with their academic successes displayed on the digital screens that bookend the crown jewel that greets fans as they enter the arena.
The newly branded space has become a hub of excitement and engagement for fans and visitors alike, showcasing LMU's commitment to excellence in both athletics and academics.
The Athletic Branding Company’s Team:
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RPM Construction Management
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Fastsigns, L.A. Sign Factory, Pacific Floor Company, Renze, Super Color Digital
What We Did:
Brand Aesthetic
Branded Environments
Construction Administration
Content Strategy
Digital Content
Exhibit Design
Graphic Design
Interior Design Schemes
Oversaw Installation
Production Management
Project Management
Signage
Space Planning
Wayfinding